M. K. Theodoratus, Fantasy Writer, blogs about the books she reads--mostly fantasy and mystery authors whose books catch her eye and keep her interest. Nothing so formal as a book review, just chats about what she liked. Theodoratus also mutters about her own writing progress or ... lack of it.


Friday, May 18, 2012

Blog, Blogged, Blogging

Have been thinking, a lot, about blogging the past couple of days. Partly, because I haven't been blogging much. Partly, because I'm thinking of ways I might change this. Partly, my link to the blog about making money by turning your blog into a book. -- Not that I think I'd ever spend the effort to do that. Still, I've been blogging for maybe three-four years. Maybe it's time to do things a little differently.

Perhaps the best advice would be to write a better blog. Julie Rosen at Social North wrote about "The Art of a Well-Written Blog". You might take a peek. I found it useful. Hope you do to.

Of course, when you've written the blog, you want someone to read it. Don't you? Looking for some new ideas to mine, I put "improve blogs" into Google. The #1 listing was a blog by SEOMoz : 21 Tactics to Increase Blog Traffic [Updated 2012]. The blog is a revision of a blog written in 2007 and prints out a small binder full of pages, if you print it. There's a lot of technical info which I think might even help me understand what's going on.


Yeah. The need to market is ever-present. Twitter. Blogspot. Facebook. I'm on all of them with varying degrees of success. My "eh" factor usually turns my attention to other efforts, but still, I try to be more efficient about marketing. 

Sometimes, I even give myself a chuckle. Recently, read an article by Jeff Bullas on how to run a successful Facebook page promotion. Since my Far Isle Half-Elven page is so anemic, I thought it was worth a look -- even though I had other things to do. Result: They discussed the campaigns of Kohl, Target, Southwest Airlines, and Corona beer among others -- all of which spend millions on marketing. ...

Yeah, some self-published writer is going to be as successful as them.
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